Google Manipulating Your Index Ranking – Fact Or Fiction?

July 27, 2010

There has been rumors lately that Google – the king of all search engines is manipulating website’s index and page ranking to favor some websites. How true is this?

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How to Optimize Your Site With Your Googles On

July 27, 2010

I talk about the importance of Keyword Research and making sure you are effectively optimizing for relevant and more importantly – attainable Keywords, but where is the best place to put these Keywords once you have them? Knowing what Google looks for and how much weight it lends to each ‘tag’ or attribute is critical if you are to take full advantage of the Keywords that you are trying to rank for.

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Alert Marketing – Get Google Search Results By E-mail

July 26, 2010

Sometimes our jobs as marketers means we need to look beyond the obvious. Google, for example, offers their Google Alerts service. At first glance, this may seem most useful to companies who want to …

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Google: The Ultimate Web Writer’s Style Guide

July 26, 2010

As web writers, many of us keep Google in mind when writing web pages. And quite rightly so. However, those who see Google simply as a search engine may end up with clunky, keyword-heavy text. Instead, view Google as a style guide…

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How to Set Up a Goal in Google Analytics

July 26, 2010

Regardless of what kind of online business you have, you must keep track of what visitors are doing while at your site and if they’re following the process that you want them to follow. One great example of this is a squeeze page. This is a page that you set up in order to allow people to sign up to your email list.

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How to Get Your Site Found in Google Quickly Without Submitting it For Free

July 26, 2010

If you look anywhere for online marketing services chances are you will find companies advertising search engine submission services. Guess what? If you want your site to be found in Google quickly, and for free, there is a better way!

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